White Street Market is being launched as an innovative and unique format for the Italian scene and designed for companies in the sportswear and streetwear world. The first Fashion and Street Culture Festival was born in Milan, which will bring together buyers from all over the world for Milan Fashion Week and the final public. Fashion - Streetwear - Sportswear - Art - Music - Food - Entertainment
White Street Market represents a great opportunity for sportswear and streetwear companies that can meet buyers and consumers, and sell directly to consumers. Not only collections, but workshops, exhibitions, showcases and musical events will animate the Tortona Fashion District.
The special format has been developed by WHITE together with two of the most qualified partners in the streetwear sector: Paolo Ruffato founder of Probeat Agency – the most authoritative PR agency in the street & fashion world, and Walter D’Aprile, Co-founder & CEO of NSS factory , digital media agency specialized in the world top street sport & fashion. This showcase / happening formula has attracted the attention not only of big companies like Adidas Originals, Sergio Tacchini, G-Shock, Patagonia, but also independent labels like Gabber Elegance, Fair Play La Martina, White Walls Worldwide to give life to a brand mix in line with the DNA of WHITE.
12 - 14 January 2019
via Tortona 27 20144 MILANO from 10.30am to 7.00pm. Last day until 4:00 pm.
